Description
An exploration of America's cruise ship industry traces its meteoric rise throughout the past four decades, describing its humble beginnings in the early 1960s, the impact of the popular The Love Boat television series, and the influence of business practices and environmental laws.
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Few businesses are as colorful, lucrative, innovative or controversial as modern cruise shipping, yet until now no book has taken account of its remarkable rise and the outsize characters who have made it the contemporary examplar of ruthless, bare-knuckled capitalism. Kristoffer A. Garin's Devils on the Deep Blue Sea is a history of this always astonishing industry, infusing the genre of the business narrative with sparkling cultural commentary and compelling social criticism as it traces cruising's growth.This is the story of two generations of entrepreneurial genius that built on a system of foreign registry that allows the cruise lines to avoid hundreds of millions of dollars in U.S. taxes, to save more than $1 billion annually in payroll costs by ducking U.S. labor laws and to keep themselves virtually untouchable in prosecutions for environmental crimes.
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