Description
A business executive's guide to the 21st century dismissing the information age as "adolescence" in corporate history, and proposing that the new buzz phrase in the next millennium should be "intelligence age." Tyson (business consultant and futurist) reviews business competition from the 19th century to today, supplying what he believes will be the characteristics of successful companies in the future, and including profiles of the business practices of companies such as Nestle, 3M, Toyota, Proctor & Gamble, and Sony. Annotation c. by Book News, Inc., Portland, Or.
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Business competition will change radically in the next century. Short-sighted companies will go out of business. Survivors will successfully transition from the so-called Information Age of this century to the Intelligence Age of the 21st Century.Ten years in the making, this book paints competition of the future based on in-depth research of worldwide business over the past 100 years. By analogy, it shows business competition in its 19th-Century childhood, 20th-Century adolescence, and 21st-Century adulthood. The book highlights new beginnings - the Intelligence Age, highly networked "MegaStrategic Business Entities," and the need for both a "Competitive Knowledge Base" and "Perpetual Strategy Process" to provide an early warning system for executives.This is must-reading for business executives, managers and everyday consumers who want to plot a successful course for the future. It is also an invaluable reference tool for educators guiding the business leaders of tomorrow.
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