Description
The volume examines public relations by an MNC subsidiary in the actual day-to-day context in China....
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The volume examines public relations by an MNC subsidiary in the actual day-to-day context in China. By taking into account influential organizational members from non-public relations areas, their viewpoints about good public relations, and their interface with local public relations workers in public relations situations, this study puts into perspective the intricacy of local public relations workers' working conditions and its impact.
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