Think Like a Marketer: What It Really Takes to Stand Out From the Crowd, the Clutter, and the Competition
Books / Paperback
Books › Business & Economics › Marketing › General
ISBN: 1601630735 / Publisher: Weiser, July 2009
Turn Yourself and Your Business Into a Marketing Machine!To act and succeed like a marketer, you must first think like one. When you do, marketing becomes routine, focused, and successful as you take clear, confident steps to grow your business every day.Think Like a Marketer takes the mystery out of marketing. It addresses head-on the principles that must guide every action, decision, and communication that affects your business. In addition, it gives you practical, real-life guidance that you can apply immediately after reading.Chock-full of specific examples and proven pro-cesses, this book will teach and show you how to:Think, act, and communicate like a mar-keting pro.?Identify and capitalize on the marketing opportunities that abound in your business every day (but are usually missed).?Stand out in a cluttered and overcrowded marketplace.?"Stir the pot" to build and maintain marketing momentum.?Devise a practical marketing strategy that will show positive results, even on a bare-bones budget.
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<div><b>Turn Yourself and Your Business Into a Marketing Machine!</b><br><br>To act and succeed like a marketer, you must first think like one. When you do, marketing becomes routine, focused, and successful as you take clear, confident steps to grow your business every day.<br><br><i>Think Like a Marketer</i> takes the mystery out of marketing. It addresses head-on the principles that must guide every action, decision, and communication that affects your business. In addition, it gives you practical, real-life guidance that you can apply immediately after reading.<br><br>Chock-full of specific examples and proven pro-cesses, this book will teach and show you how to:<br><li>Think, act, and communicate like a mar-keting pro.<br></li><li>?Identify and capitalize on the marketing opportunities that abound in your business every day (but are usually missed).<br></li><li>?Stand out in a cluttered and overcrowded marketplace.<br></li><li>?"Stir the pot" to build and maintain marketing momentum.<br></li><li>?Devise a practical marketing strategy that will show positive results, even on a bare-bones budget.</li></div>
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