CyberMarketing
Books / Paperback
Books › Business & Economics › General
ISBN: 0814478794 / Publisher: AMACOM, July 1995
Explains in plain language how to expand marketing and sales into cybermarketing. Three sections on...
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Explains in plain language how to expand marketing and sales into cybermarketing. Three sections on tools and technologies advertising and customer support and integrating the new media into marketing plans, include case histories, vendor and organization lists, and phone numbers for useful organizations and resources. For entrepreneurial and corporate executives, managers, advertising directors, and product support managers. Includes a glossary. Annotation copyright Book News, Inc. Portland, Or.
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