The Dumbest Moments in Business History: Useless Products, Ruinous Deals, Clueless Bosses, and OtherSigns of Unintelligent Life in the Workplace
Books / Hardcover
Books › Business & Economics › General
ISBN: 159184035X / Publisher: Portfolio Hardcover, February 2004
The folks at Business 2.0 thought it was time to honor the corporate world's dazzling array of incompetent bozos and their humiliating screwups, each one faithfully documented in The Dumbest Moments in Business History.
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Organized according to such themes as "Bosses Gone Bad" or "Criminally Creative Accounting," this entertaining look inside the follies and foibles of the business world examines ruinous deals, highly unsuccessful products, miserable ad campaigns, and other corporate screw ups. 50,000 first printing.
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