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ISBN: 1574101366 / Publisher: Dearborn Trade Pub, October 2000
Burns (Loyola University) offers advice on defining an Internet business, identifying target markets...
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Burns (Loyola University) offers advice on defining an Internet business, identifying target markets, and crafting a business plan. He also discusses basics like financing, accounting, marketing, and personnel. Nifty quotes begin every chapter. An Internet resource guide is included, but a bibliography is not. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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