7 Secrets to Successful Sales Management: The Sales Manager's Manual
Books / Hardcover
Books › Business & Economics › Sales & Selling › General
ISBN: 1574440888 / Publisher: CRC Press, December 1997
The author, a sales management consultant and retired trainer, shares his insights, humor, and exercises on identifying and living the seven secrets (and the ten commandments of personal business ethics) of "sizzlemanship" in the environment of the electronic office, strategic alliances, and selling at home and overseas. Some resources are listed, but no references. Annotation c. by Book News, Inc., Portland, Or.
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There are hundreds of books out there on sales, but 7 Secrets to Successful Sales Management is one of the few aimed directly at the most critical person in the sales organization: the sales manager. A practical, hands-on guide, the book presents an integrated approach to sales management and combines the author's experience with innovative strategies for motivating your sales force, recruiting quality sales people, and training new employees. Written by a grizzled veteran, the book reflects his success and allows you to learn from his mistakes. As Jack Wilner is fond of saying, "Nothing in this book is theoretical. It's all based on one thing and one thing only-what works!"
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