Description
Through five editions, Managerial Economics has been among the leading texts in the field.
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Developed at the Wharton School, this textbook helps MBA students transfer economic principles to the business world, and presents tools for analyzing demand, consumer behavior, production, costs, market structure, pricing, and risk. The final section discusses public regulation, the patent system, foreign trade, and overseas plants. The sixth edition adds chapters on auctions and moral hazard. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
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