Draws on the insights and experience of Financial Engines, an independent investment advisor, as well as on state-of-the-art simulations and optimization methods to explain how to apply modern financial economics to the personal investment decision-making process and to demonstrate the key factors affecting investment success.
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Today almost everyone has a retirement plan that allows personal choice in investments. Many also have their own private portfolios. Jones, an investment analyst and the Chief Investment Officer of Financial Engines, presents a guide for the private investor. His discusses choosing investments, evaluating risk, diversification and taxes. Jones feels that buying a stock because it has performed well in the past is not logical. He suggests studying market trends and the collective opinions of experts. This not a book for the novice investor but one who already knows the terminology and feels the need of more information. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)
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