The Elements of Copywriting: The Essential Guide to Creating Copy That Gets the Results You Want

The Elements of Copywriting: The Essential Guide to Creating Copy That Gets the Results You Want

By Bly, Robert W. and Blake, Gary

Books / Hardcover

Books › Business & Economics › Advertising & Promotion

ISBN: 0028613384 / Publisher: Macmillan General Reference, October 1997

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A guide to the principles of writing effective copy covers headlines, print ads, direct mail, brochu... Read More
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Used - Very Good With Dust Jacket

Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner’s name, short gifter’s inscription or light stamp.

$7.65

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