Description
Readers in research and development, marketing, and entrepreneurship are the intended audience of this introduction to earth-friendly products and processes and their potential role in new and existing businesses. Early chapters establish background on green business. This is followed by chapters that address, in accessible and moderately detailed text, the following topics: clean transportation, solar power and profit, water technologies, alternative electricity sources, eco-friendly IT, green plastics, biofuel, fuel cells, wind power, clean coal, and green design. The appendices offer resources for eco-friendly design and investment. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)
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Most Americans have no clue how quickly our internal supplies are crumbling. Tobin Smith will give you the facts and forecasts on growth in the "green investing front" and let you see for yourself just how large this opportunity is - right now and for years to come. This is the fastest growing sector - 13-fold over the next decade! Clean UP will show you how to make a small fortune now from "bridge green technologies," closing the gap between traditional and alternative fuels. Smith will also introduce you to a number of segments of the green investing world--taking you inside these agents of change and detail 8 to 10 companies who are real growth stocks with investment profit potential. This book is for anyone interested in investing in the companies that will make billions from the solutions to the billion-dollar problems in the green technology space.
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