Mankiw (economics, Harvard U.) presents an introduction to microeconics that is more devoted to applications and policy than to formal economic theory. Chapters cover fundamental tools of supply and demand, externalities, public goods, firms in competitive markets, monopoly, and labor markets. As is common with many economics textbooks there is little recognition of controversy within the field. A companion volume on macroeconomics is sold separately or included together with this text in a hardback volume. Annotation (c) Book News, Inc., Portland, OR (booknews.com)
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In writing this textbook, Mankiw has tried to put himself in the position of someone seeing economics for the first time. The author's conversational writing style is superb for presenting the politics and science of economic theories to tomorrow's decision-makers. Because Mankiw wrote it for the students, the book stands out among all other principles texts by encouraging students to apply an economic way of thinking in their daily lives. Receiving such a praise as "perhaps the best ever" textbook in economic principles, it's no wonder Mankiw's prize project has quickly become one of the most successful books ever to be published in the college marketplace.
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