International Management: Managing Across Borders and Cultures (5th Edition)
Books / Hardcover
Books › Business & Economics › Management
ISBN: 0131095978 / Publisher: Prentice Hall, January 2005
Key Benefit: International Management, 6/e, explores the dynamic global environment of business mana...
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Key Benefit: International Management, 6/e, explores the dynamic global environment of business management, by exploring political, legal, technological, competitive and cultural factors that shape corporations worldwide.Key Topics: The author examines cross-cultural management, competitive strategy, and current trends in the global arena. Market: For undergraduate and graduate students majoring in international business or general management.
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