Trend Watching: How the Media Creates Trends and How to Be First to Uncover Them
Books / Hardcover
Books › Business & Economics › General
ISBN: 0814458904 / Publisher: Amacom Books, February 1988
Shows how to analyze electronic and print media for clues to future business trends, providing step-...
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Shows how to analyze electronic and print media for clues to future business trends, providing step-by-step techniques for tracking, influencing and capitalizing on diverse trends
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