So You Want To Own The Store : Secrets to Running a Successful Retail Operation
Books / Paperback
Books › Business & Economics › Industries › Retailing
ISBN: 0809232367 / Publisher: McGraw Hill, July 1997
Covers the gamut of issues faced when running a retail operation, including staffing, customer relations, profits, policies, and advertising
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In the highly competitive retail world, the small-business owner needs pragmatic, current, down-to-earth advice to be successful.So You Want to Own the Store is a comprehensive handbook that provides step-by-step help for the prospective shopkeeper or home-based retail-business owner. Included are helpful hints from experiences store owners about every aspect of the business: choosing a location, defining store policies, training personnel, ordering, pricing, and displaying merchandise--even negotiating with the bank.
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