Description
Discusses the impact of the collapse of communism and the growth of European markets on world business and economics and provides an analysis of the challenges and opportunities facing American business
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With the European Community building the world's largest market, and a powerful New Germany pushing the frontiers of capitalism eastward, Europe has emerged as the focal point of a global "battle of the capitalisms." In Euroquake, Daniel Burstein brilliantly identifies the possibilities and potential risks facing American business in this new Europe.Previewing the major economic and political issues of the coming years, Burstein tells us what to expect before it happens, and suggests changes that will empower American business well into the next century. With a final chapter that focuses on 100 specific predictions for change over the course of the next decade and a new preface, Euroquake is a fascinating and indispensable look at the challenges and opportunities ahead.
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