A textbook covering all the basic principles and goals recommended by the US and international business education associations. Includes material on such aspects as ethics, cultural diversity, communication technology, law, and employment search. Color is highly used throughout to emphasize text and boxes and in photographs. The previous edition appeared in 1998. A battery of auxiliary material is available. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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This is a "must have" for anyone whose job requires writing clear, professional reports, memos, e-mail, or letters. Helps readers refine their existing communications skills while learning how to communicate effectively via various mediums, including the Internet and other technologies. Listening, working in teams, and understanding nonverbal communication are also covered and a handy appendix includes grammar and usage fundamentals. For readers in all levels of business interested in improving their communications skills.
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