The Ultimate Guide to Sport Event Management and Marketing

The Ultimate Guide to Sport Event Management and Marketing

Books / Hardcover

BooksBusiness & EconomicsGeneral

ISBN: 0786302445 / Publisher: Irwin Professional Pub, January 1995

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Reviews the sport event management field, for students and professionals. Presents strategies for managing event logistics including facilities, transportation, and ticketing, and covers negotiations, marketing, celebrity athletes, funding, and how to enter the field. Appendices offer sample agreement forms, and list career opportunities and job titles, management and marketing organizations, and rules for establishing protocol at a sporting event. Annotation copyright Book News, Inc. Portland, Or. Read More
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Used - Very Good With Dust Jacket

Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner’s name, short gifter’s inscription or light stamp.


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