Hard Landing: The Epic Contest for Power and Profits That Plunged the Airlines into Chaos
Books / Paperback
Books › Business & Economics › Economics › Macroeconomics
ISBN: 0812928350 / Publisher: Currency, December 1996
An expose of the airline industry covers such events as the rise of Southwest Airlines, Pan Am's attempt to take over National, and the battle between British Airways and Virgin Air
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In this updated paperback edition of a "rich, readable, and authoritative" Fortune) book, Wall Street Journal reporter Petzinger tells the dramatic story of how a dozen men, including Robert Crandall of American Airlines, Frank Borman of Eastern, and Richard Ferris of United, battled for control of the world's airlines.
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